Kwaussie in conversation

The Australian Word of the Year 2017 has attracted plenty of attention, from those who are celebrating the merging of the Kiwi and the Aussie, to those who are surprised by its selection. Kwaussie, defined as a person who is a dual citizen of Australia and New Zealand; a New Zealander living in Australia; a person […]

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Behind the scenes in the creation of an eye-catching textbook

The design of Marketing: Theory, Evidence, Practice was a labour of love for the creative team behind the textbook. Graphic designer Nina Heryanto conceived the striking illustrations on the book’s cover and its chapter opener spreads, which feature everyday consumer items, from toothpaste to chip packets. In a testament to the quality of its design, Marketing: […]

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